Rauw Alejandro
Despacito is a song from 2017 released by Puerto Rican singer Luis Fonsi. It was the most streamed track in the world within 6 months. It was a blend of pop and reggaeton which not only brought attention to Latin music but also reggaeton. The Billboard Top 100 had four songs predominantly in Spanish in 2016, compared to two in 2015. At the height of popularity for Despacito the track was one of 19 that mainly Spanish have made it into the Billboard Top 100. In 2020, there will be 41 tracks that fall into this category. Justin Bieber re-mixed Despacito with a Spanish version in 2017 shortly after which the most well-known artists began collaborating with reggaeton acts. Drake teamed with Bad Bunny to produce MIA (2018) as well as Madonna was a part of Medellin together with Maluma (2019). By 2020 a few reggaeton performers were lamenting their genre's shift towards the mainstream, but a new generation, led by Rauw Alejandro, aimed to continue the evolution of reggaeton. He used elements from other types of music and electronic.





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